Event honors launch of the world’s smallest and lightest mirrorless digital camera with full-frame image sensor
SIGMA Corporation of America is celebrating five years of full-frame freedom with SIGMA fp Day on October 25, the 5th anniversary of its fp full-frame camera, the world’s smallest and lightest mirrorless digital camera with a full-frame image sensor.*
fp Day is a free event that will include education, product demos, photowalks, commemorative merch giveaways, food and beverages, and a celebration of one of SIGMA’s most innovative cameras. In addition, fp Day will feature special presentations from SIGMA Ambassadors and collaborators, including Ambassadors Graham Sheldon and Heather Larkin, and YouTube and social media filmmaker Sebastian Oropeza. Other influential and prominent leaders in photography and the cinema world will join the festivities. Aaron Norberg, SIGMA Senior Technical Representative, will be available by appointment only for technical briefings on the newest SIGMA lenses and fp camera system. An AF cinema lens prototype of the SIGMA 28-45mm T2 Cine will also be on display.
The fp Day event is Friday, Oct. 25 from 2-7pm PDT at the SIGMA Burbank Showroom, 148 S. Victory Blvd, Burbank, CA 91502. For more information and to register, please click here.
For those who cannot attend the event in person, several of the sessions will be live streamed on SIGMA America’s social channels. Additionally, an online sweepstakes allows viewers the chance to share their thoughts on the camera and win prizes including a $1,000 SIGMA Gift Certificates.
“Five years ago, we introduced the SIGMA fp. Since then, we have earned many dedicated fans thanks to its unique construction, versatility, and technical capabilities,” states SIGMA CEO Kazuto Yamaki. “We are very grateful for your kind support.”
Originally introduced in October, 2019, The SIGMA fp incorporates a 35mm full-frame Bayer sensor with 24.6 effective megapixels in a compact body, and boasts great versatility and scalability that allows mixing-and-matching of a variety of interchangeable lenses and accessories. It is a camera that is casual enough to take anywhere, anytime, and high-spec enough for serious still and cine shooting in the highest image quality, all in a robust and classy body. The fp camera was named TIPA World Awards 2020 Best Full-Frame Expert Camera. In March 2021, SIGMA expanded the fp camera lineup with the introduction of the 61-megapixel fp L, which shares the same physical dimensions and layout of the fp, offering creators two sensor options. And in February 2023, a major firmware update for the cameras introduced the EL Zone system, an innovative visual metering system, to both cameras.
* As of March 2021, by SIGMA